National Cleavage Day - Show the world what you've got

Ladies and Gents it's time to rev your engines! Today is National Cleavage Day so if you've got it, show it and if you don't have it...show it anyway!

The best part of the whole day is that it's for a good cause! That's right boys and girls. Showing off your assets is to promote awareness for breast cancer and to celebrate women's independence and power in all facets of life.

National Cleavage Day was started in 2002 by the ever wonderful and supportive company, Wonderbra. Since then, it has grown from a day thought of as an early Christmas present for every man to what it is today - a day for women to take pride in what wonderful people they truly are...and of course, to celebrate their bodies. Anita Meiring, Wonderbra's public relations consultant, put it best: "It is a day for women to realise that their cleavage is something unique and that they should be proud of it". She's not the only one who can really appreciate the day though. Samantha Paterson, the brand manager of Wonderbra, had this to say: "It gives women a chance to be beautiful and glow in the furtive, yet appreciative, glances their cleavage evokes from men."

So it's a fun lighthearted day and with all the sun that's out there in Cape Town at the moment, you should definitely enjoy it to the max! Get out your wonderbra, or heck, any bra that'll push those puppies up, and go out there and tell the world how proud of them you are!

Now if you really want to get into the spirit of things, head on over to showus.co.za where you can post pictures of your National Cleavage Day Pride!